Pond
Brand Identity, Collateral, Marketing Design
Pond is an all-in-one AI platform built to help early-stage teams go from idea to market—bridging infrastructure, funding, and distribution. The brand identity reflects this mission with a futuristic yet adaptable system that balances clarity with ambition. From guidelines and pitch decks to event campaigns and social media, the design language extends seamlessly across touchpoints, positioning Pond as a bold and professional voice in the evolving AI landscape.
Prev
Isabel Chen is a Los Angeles–based Art Director and multidisciplinary designer working across brand systems, campaigns, and digital experiences. Focused on cultural storytelling and commercially driven creative solutions.
Brand Identity, Visual Systems, Creative Direction, Cross-Media Campaigns, Digital Experiences, Social Content & Paid Media
→ Email
→ Behance
→ Linkedin